Shoes This Day Whom You Will Serve

Nike, a company whose trademark logo (a veiled homage to Saturn—the god of this world) is suddenly  denying involvement in the production of a shoe put on the market bearing it’s famous “swoosh.”

The “666 Satan Shoe” is allegedly a collaborative effort between Brooklyn art collective MSCHF and Lil Nas X. For those of you unfamiliar with MSCHF, Business Insider reported last year that the company, “runs on ‘structured chaos,’ and has been ‘creating some of the most absurd, cynical, and viral projects and products that have spread across the internet.’” Lovely.

For those of you, like me, who have never heard of Lil Nas X (sounds like a nasal decongestant spray, if you ask me…) according to Breitbart, “…the release of the satanic sneakers will arrive on the heels of Lil Nas X’s latest music video, ‘Montero (Call Me By Your Name),’ in which the rapper can be seen dancing on a stripper pole while descending to hell, where he subsequently gives Satan a lap dance. The title video, ‘Montero,’ is a reference to the rapper’s real name, which is Montero Lamar Hill.

Although Nike is suing the makers of the shoe, claiming zero permissions or involvement in the project, call me jaded, but I don’t really buy it. Though they only made 666 pairs (which sold out in “a minute” after going viral), with each pair costing a whopping $1018, Nike (or “whoever” wink, wink) profited $677,988 off of the venture. Not bad for a day’s work.

The “Satan shoe” is a modified version of the Nike Air Max 97 with these added stylistic features: an inverted cross, a bronze pentagram charm, a drop of human blood in the mid-sole, naked cherubs surrounded by serpents on the sole, and the Bible reference, “Luke 10:18” (“I saw Satan fall like lightning from heaven”).

According to Market Watch, “Nike is asking the judge to ‘immediately and permanently’ stop MSCHF from filling any orders for the Satan Shoe. It also asks that MSCHF destroy the shoes and pay financial damages, which will be determined at trial.

But again, if Nike is behind the shoe (which I highly suspect they are) they have everything to gain from the publicity, the subsequent Twitter storm drawing attention to their allegedly disenfranchised company, and the nearly $700K they likely pocketed while pretending to have nothing to do with the socially engineered “scandal.”

In fact, the original story that aired was that Nike was involved in the creation of the shoe, but after the backlash, they quickly issued a statement (…wait for it!) to denying any and all knowledge and complicity with the shoe. For those of you not aware, is a Soros-funded “fact checking” website that is about as accurate as a broken calculator.

Nike and Soros might be doing damage control, but Lil Nas is loud and proud and laid out his agenda (his word) clearly in a Tweet he posted the day his music video for “Montero” was released. In the Tweet Lil Nas wrote:

I don’t know about y’all—but is the thought of religious zealots influencing kids and culture really any more frightening than handing the reigns of such a task over to Hip Hop artists and rappers? Montero, in regards to your Satan-friendly worldview, I will give you the same exact bit of advice that you gave one of your pregnant fans last year during an online Q&A, “Get rid of it!